Social Media Content Calendar for Clients

SOCIAL MEDIA CONTENT STRATEGY & SCHEDULING AGREEMENT

THIS CONTENT CALENDAR AND SERVICE AGREEMENT (the "Agreement") is entered into on this ______ day of ________, 20 (the "Effective Date"), by and between:

CLIENT: __________________________________________________ with a principal place of business located at __________________________________________________ (hereinafter referred to as the "Client"),

AND

SERVICE PROVIDER: __________________________________________________ with a principal place of business located at __________________________________________________ (hereinafter referred to as the "Provider").

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1. SCOPE OF SERVICES

The Provider agrees to develop, curate, and schedule social media content for the Client’s digital platforms as specified in the attached Exhibit A (Content Calendar). The Provider shall ensure that all content adheres to the brand guidelines, tone, and professional standards established by the Client.

2. CONTENT CALENDAR SPECIFICATIONS

The parties agree to the following operational parameters for the current cycle:

• Platform(s): [__________________________________________________]
• Content Frequency: [e.g., Weekly/Monthly/Custom]
• Approval Deadline: The Client shall provide final approval for all scheduled content no later than [____] business days prior to the proposed publication date.
• Total Posts per Cycle: [__________________]

3. COMPENSATION AND PAYMENT TERMS

In consideration for the services rendered, the Client shall pay the Provider the following sum:

• Retainer/Fee Amount: $[__________________]
• Payment Schedule: [e.g., Monthly/Milestone-based]
• Invoicing: Invoices shall be issued on the [] day of each [Month/Billing Cycle]. Payment is due within [] days of receipt.

4. INTELLECTUAL PROPERTY & OWNERSHIP

Upon full payment of the applicable fees, all final content created under this Agreement shall be deemed "work-made-for-hire" and shall remain the exclusive property of the Client. The Provider retains the right to utilize non-proprietary methods, templates, and general industry knowledge in the creation of subsequent content.

5. APPROVAL AND LIABILITY

• Accuracy: The Client is solely responsible for the final review of all content for accuracy, legal compliance, and brand representation.
• Liability: The Provider shall not be held liable for any damages, reputational or otherwise, arising from content posted with the Client’s written approval.

6. TERM AND TERMINATION

This Agreement shall commence on [] and continue until []. Either party may terminate this Agreement upon [____] days' written notice to the other party. In the event of early termination, the Client shall pay for all services rendered up to the effective date of termination.

7. GOVERNING LAW

This Agreement shall be governed by and construed in accordance with the laws of the State/Province of [____________________].

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EXHIBIT A: CONTENT CALENDAR SUMMARY

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SIGNATURES

IN WITNESS WHEREOF, the parties have executed this Agreement as of the Effective Date first written above.

CLIENT:

Signature: ______________________________ Print Name: ____________________________ Title: __________________________________ Date: __________________________________

SERVICE PROVIDER:

Signature: ______________________________ Print Name: ____________________________ Title: __________________________________ Date: __________________________________

Template Document: Social Media Content Calendar for Clients

• Purpose: This procedure establishes the operational workflow for creating, reviewing, and publishing client social media content calendars under the service agreement.
• Document owner: [Role or team]
• Effective date: [Date]
• Version: [Version number]
• Applies to: [Team, department or process]

Procedure

1. Conduct the initial client intake meeting to gather brand guidelines, campaign goals, and target audience details. (Responsible: [Role name])
2. Draft the monthly content calendar structure including posting frequency, platform selection, and core themes. (Responsible: [Role name])
3. Create all graphic assets, video clips, and written copy required for the scheduled posts. (Responsible: [Role name])
4. Populate the content management tool with all drafted posts, captions, and designated hashtags. (Responsible: [Role name])
5. Perform an internal quality check on all calendar entries for brand alignment and schedule accuracy. (Responsible: [Role name])
6. Submit the completed content calendar draft to the client for review by [Date] of each month. (Responsible: [Role name])
7. Collect revision requests from the client and update the calendar items within [Number] business days. (Responsible: [Role name])
8. Secure final written sign off from the client before scheduling any live publication. (Responsible: [Role name])
9. Schedule all approved posts into the publishing software for automated distribution. (Responsible: [Role name])
10. Monitor live posts during the first [Number] hours after publication to engage with initial user comments. (Responsible: [Role name])

Records and revision

• Prepared by: [Full name]
• Reviewed by: [Full name]
• Date completed: [Date]
• Signature: ______________________
• Date signed: [Date]