Influencer Contract Template Canada

INFLUENCER SERVICES AGREEMENT

Document Control

• Effective Date: [Date]
• Version: 1.0
• Jurisdiction: Province of [Province], Canada
• Scope: Canada-wide

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LEGAL NOTICE & DISCLAIMER

This document is a template provided for informational purposes and does not constitute formal legal advice. It is designed for compliance with Canadian contract law, the Competition Act, and Ad Standards Canada guidelines. Influencer marketing laws (specifically regarding disclosure of material connections) are strictly enforced by the Competition Bureau. Parties are advised to review this document with qualified legal counsel to ensure compliance with specific provincial consumer protection statutes and tax obligations.

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1. PARTIES & DEFINITIONS

This Agreement is entered into by and between: Company: [Company Legal Name], a corporation incorporated under the laws of [Province/Canada], having its registered office at [Company Address] ("Company").

Influencer: [Influencer Full Legal Name], an individual/corporation with a principal place of business/residence at [Influencer Address] ("Influencer").

Definitions:

• "Content" refers to all images, videos, captions, and digital assets created by the Influencer under this Agreement.
• "Platform" refers to [e.g., Instagram, TikTok, YouTube] accounts owned/operated by Influencer.
• "Fee" refers to the total compensation of $[Amount] CAD.

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2. SCOPE OF SERVICES

Influencer agrees to create and publish [Number] [Post/Story/Reel/Video] on [Platform] by [Date]. Influencer shall adhere to the Creative Brief attached hereto as Exhibit A.

3. COMPENSATION & TAXES

Company shall pay Influencer [Amount] CAD within [Number] days of completion and approval of Content. Influencer acknowledges they are an independent contractor and is solely responsible for all personal income tax, HST/GST/PST filings, and Canada Pension Plan (CPP) contributions.

4. DISCLOSURE & REGULATORY COMPLIANCE

Influencer agrees to clearly and prominently disclose their material connection to the Company in all Content, in accordance with the Competition Bureau’s Enforcement Guidelines and Ad Standards Canada. Disclosures must be #ad or #sponsored placed above the "more" button, and visible without user interaction.

5. INTELLECTUAL PROPERTY & USAGE RIGHTS

Influencer hereby grants Company a perpetual, irrevocable, royalty-free, worldwide license to use, reproduce, modify, and distribute the Content for marketing purposes across all media channels. Influencer waives all moral rights in the Content in favor of the Company.

6. REPRESENTATIONS & WARRANTIES

Influencer warrants that:

1. All Content is original and does not infringe on third-party rights.
2. Influencer holds all necessary rights to publish the Content.
3. Influencer shall not engage in the purchase of fake followers, engagement bots, or fraudulent traffic.

7. TERMINATION

Either party may terminate this agreement with [Number] days’ written notice. In the event of a breach by Influencer, Company may terminate immediately and withhold payment for non-compliant Content.

8. GOVERNING LAW

This Agreement shall be governed by and construed in accordance with the laws of the Province of [Province] and the federal laws of Canada applicable therein.

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9. EXECUTION & SIGNATURES

For [Company Name]: Signature: __________________________ Name: _____________________________ Title: ______________________________ Date: ______________________________

For [Influencer Name]: Signature: __________________________ Name: _____________________________ Title: ______________________________ Date: ______________________________

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STEP-BY-STEP EXECUTION GUIDE

1. Drafting: Ensure the "Creative Brief" (Exhibit A) is appended to this document, detailing exact deliverables, deadlines, and brand guidelines.
2. Due Diligence: If the Influencer is a corporation, ensure they are registered in the relevant Canadian jurisdiction and request their GST/HST number if applicable.
3. Execution: Use an e-signature platform (e.g., DocuSign or Adobe Sign) that provides a tamper-evident audit trail, which is critical for enforcing terms in Canadian small claims or superior courts.
4. Filing: Maintain a copy of the executed contract and a screenshot/archive of the final published Content (with the disclosure visible) for at least seven years to satisfy CRA and Competition Bureau audit requirements.
5. Enforcement: In the event of a breach, provide formal written notice via registered mail or verified email as specified in the "Notice" clause before pursuing legal remedies.