Linkedin Social Media Content Calendar

LINKEDIN CONTENT STRATEGY AND CALENDAR AGREEMENT

EFFECTIVE DATE: [___________]

BETWEEN:

The Client: [________________________________________________] Address: [________________________________________________] (Hereinafter referred to as the "Client")

AND:

The Provider: [________________________________________________] Address: [________________________________________________] (Hereinafter referred to as the "Provider")

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1. SCOPE OF SERVICES

The Provider shall generate, curate, and schedule professional content for the Client’s LinkedIn Company Page/Personal Profile as detailed in the attached "Content Calendar Schedule."

2. CONTENT CALENDAR SCHEDULE

The following table outlines the frequency and nature of content to be published during the term of this agreement.

3. APPROVAL PROCESS

The Provider shall submit all drafted content to the Client by [Day of Week] for publication in the following week. The Client agrees to provide written approval or requested revisions within [Number] business days. Failure to respond shall be deemed as approval of the content as submitted.

4. COMPENSATION

In consideration for the services rendered, the Client shall pay the Provider a monthly retainer of [Currency/Amount] due on the [Day] of each month.

5. INTELLECTUAL PROPERTY AND COMPLIANCE

All content developed under this agreement shall remain the property of the Client upon full payment. The Provider warrants that all provided content is original and does not infringe upon the intellectual property rights of any third party. The Client acknowledges that the Provider is not responsible for platform-specific algorithmic fluctuations or content moderation actions by LinkedIn.

6. TERM AND TERMINATION

This Agreement shall remain in effect for a period of [Number] months. Either party may terminate this agreement with [Number] days’ written notice.

7. GOVERNING LAW

This Agreement shall be governed by and construed in accordance with the laws of the jurisdiction of [State/Country].

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SIGNATURES

IN WITNESS WHEREOF, the parties have executed this Agreement as of the Effective Date first written above.

FOR THE CLIENT:

Signature: __________________________ Name: [__________________________] Title: [__________________________] Date: [__________________________]

FOR THE PROVIDER:

Signature: __________________________ Name: [__________________________] Title: [__________________________] Date: [__________________________]

Template Document: Linkedin Social Media Content Calendar

• Purpose: This procedure defines the standard operating workflow for creating, reviewing, scheduling, and publishing professional content on the LinkedIn platform according to the approved calendar.
• Document owner: [Role or team]
• Effective date: [Date]
• Version: [Version number]
• Applies to: [Team, department or process]

Procedure

1. Conduct an initial strategy session with the client to define the target audience, brand voice, and key messaging themes for the LinkedIn profile. (Responsible: [Role name])
2. Draft the monthly content calendar outline including post formats, text hooks, and visual asset descriptions for the upcoming month. (Responsible: [Role name])
3. Compile all drafted posts, articles, and carousel copy into the designated scheduling tool or document template by the [Date] of each month. (Responsible: [Role name])
4. Review the drafted LinkedIn content for brand alignment, accuracy, and adherence to professional tone guidelines before submission. (Responsible: [Role name])
5. Send the completed content calendar package to the client for review and formal approval. (Responsible: [Role name])
6. Collect feedback, revision requests, and final sign off from the client no later than [Date] of the current month. (Responsible: [Role name])
7. Update the content drafts based on client feedback and prepare all final graphic and text assets for deployment. (Responsible: [Role name])
8. Schedule all approved posts within the content management platform using the predetermined publishing times and dates. (Responsible: [Role name])
9. Monitor the live LinkedIn posts during the first [Number] hours after publication to engage with early comments and network interactions. (Responsible: [Role name])
10. Compile the monthly analytics report detailing reach, engagement rates, follower growth, and top performing posts for client review. (Responsible: [Role name])

Records and revision

• Prepared by: [Full name]
• Reviewed by: [Full name]
• Date completed: [Date]
• Signature: ______________________
• Date signed: [Date]